AubreyM_thanks for the question ... the product is packaged in a generic dispenser like most others in the category ... the product is a viscous white gel but does not set itself apart from the competition ... for us the most important element is a clean logo design that works well on basic packaging (think white stickers & boxes) and translates well into marketing materials
Are there images of the product (the whitening agent and applicator, for example) that you can share? It may help to create an iconic image more closely linked to your product.
Thanks for the great start ... would ask that we eliminate a tooth in the logo ... like a visual element to go along with "enlighten" ... As a suggestion, really like the look of new ITUNES logo (bright, w/ cool color fade)... Would also really like a few different color ideas
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