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Bref Conception

Pour le projet Marketing Pieces for Weight Loss Start-upheld by tricia101

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Bref créative

 

  Marketing Pieces for Weight Loss Start-up

 

  Flyers, post cards, sequential email drop, intranet buttons

 

 

 

  HealthyWage designs and organizes weight loss challenges and contests in which participants can win money for losing weight. People join in a team of 5, pay an entry fee of $60 each, lose weight and can take home the $10,000 top prize!

 

  Health

 

  Materials will be used be HealthyWage clients, large and small corporations to marketing this weight loss contest to their employees. The target audience is employees who need to loss weigh and want to do so in a fun, effective team environment with their co-workers. Visit HealthyWage.com to learn more

 

  Deliverables:

- Would like 4 or 5 different designs that our clients (companies) can choose from to promote this contest to their employees.
- Need two versions of all of the below pieces. One is for employees who may have participated in the past (ie. HealthyWage is Back!) and thise who are trying the program again.
- Would like the flyers to have a place where the company can drop in last years winners or other images of people.
- All materials need to be in a PowerPoint format so that the employers can pick and choose and easily add their company logo, etc.
- The winning copt from our SEM efforts is:

Weight Loss Challenge
Lose Weight & Earn up to $10,000.
Join the HealthyWage Contest Now!
HealthyWage.com/WeightLossChallenge

Specific deliverables:
- Sequence of 4 emails to be used in succession during the program. All same look and feel to match the rest of the campaign.
- Buttons for the companies intranet (300x250, 120 x 60, and any other size that could be easily resized)
- Posters and flyers 8x10 and 11x17
- Post card 3x5 or 5x7
- All files delivered in PowerPoint so they can be edited by the client
- 2 versions created one for repeat participants and one for new participants

 

Téléchargez le matériel du projet

 

HealthyWage_white_TAG_A_27683.png

 

HW_Homepage__2012_9_27_27941.png

An example of the new homepage

 

HW_Male_with_check__2012_9_19_27938.jpg

 

HW_team_with_check__2012_9_19_27939.jpg

 

HW_team_with_check_b__2012_9_19_27940.jpg

 

Team_Thinner_Winners__JPG27955.jpg

 

Team_RGA___After_27956.jpg

Team RGA After

 

Team_RGA___Before_27957.jpg

Team RGA Before

 

Healthywage_pic_JPG27958.jpg

 

Dont_be_Jelly_Final_27959.jpg

 

_10_000_check_27961.jpg

 

Kevin_after_3_JPG27962.jpg

 

Kevin_Before_3_JPG27963.jpg

 

Brandy_before_27966.jpg

 

Brandy_after_27965.jpg