Out of the current 20 designs, #14 and #17 are taking the lead. ALVIN - I LOVE THE BLUE COLOR YOUR ARE USING FOR THE WORD "HOUSE". That blue color just pops out at me- fantastic. But I still like design #14 a little bit better- it draws me in a more; it might be the green arrow plot. For #14- consider combinations where the blue is darkened and perhaps the dollar sign is removed; there is something that looks a bit more professional about #17. It is really close between #14 and #17.
Designs #19 and #20 are too busy... I think the letter play should be done on either the H or the S, but not both- it seems like too much. I also didn't like the graphic. Design #18 is a really good attempt- it comes in third place at the moment. For design #18, my issue is that the HOUSECAST should stand out more- it is not bold and eye-catching enough. Also, HOUSECAST should be 1 word, although I like how some people have used different colors for HOUSE and CAST. This is not a requirement, but I did like a few examples with it.
Logo #12 is my favorite so far. What I like about it is that it has both a real estate and a forecasting/money component (the $ behind the door). I also like how the "WILL" was highlighted. What I don't like about #12 is I feel the "HouseCast" should be larger or Bold and the $ should be more noticeable (perhaps by opening the door wider?). I like the boldness of #8 better.
Logo #10 can likely be made to work- it needs to add something related to forecasting/prediction/or money. Maybe instead of the side window, put an upwards stock line/arrow like design #1. Or perhaps a dollar sign. Logo #10 also has the issue of "HouseCast" not being bold enough for my taste.
Overall, #10 and #12 are in the right direction. Thank you.
Two other suggestions for design #8 - consider reducing the number of bars in the "o" to about 3 while making them larger, removing the window, and giving the bars a bright color. That might help to bring out the analytics. Alternatively, consider making the "o" more house-like, then putting a line plot similar to #1 through it or in the background. You may have better ideas, but the aim is to keep the bold/crispness while bringing out the analytics.
The forecasting/analysis aspects in designs #7 and #8 are too subtle and subdued, although I like #8 better than #7 since the H is hard to read / confusing in #7. I like design #8 slightly better than #3. However, Design #1 is the level of analytical display that I'm seeking.
One possible suggestion for designs #3 and #8 is to consider placing something analytical either above the text, below the text, or in the background. Not sure how this would work out, but the forecasting compenent needs to be stepped up to compete with design #1. Still, the boldness of #8 and #3 is right.
I like draft #3 over #4 - draft #3 has a bold feel that works well. I also like how the .com in both #3 and #4 is subdued... it allows HouseCast to jump out. I also like the colors used in #3.
My issue with #3 and #4 is that they don't incorporate anything related to forecasting and prediction- this was something I liked in drafts #1 and #2.
One suggestion would be to combine the boldness of #3 with the forecasting aspect of #1. I'd like for the logo to be Web 2.0-ish/bold while also incorporating aspects of houses/real estate and forecasting/analysis/prediction.
Regarding drafts #1 and #2 - I like how some element of forecasting / prediction was incorporated. However, they don't have a "Web 2.0" feel and fall short of jumping out at me. More specifically, they feel "boxy" - Housecast is almost enclosed inside a box, yet our company focuses on outside-the-box thinking. It just doesn't fit our image and looks more like a typical real estate brokerage logo.
When assessing logos, the first question I will ask is- does this logo represent something groundbreaking - an innovation that will challenge the status quo and shift the way entire industries do business?
This was a reasonable first attempt and a good discussion piece that I appreciate. Thank you for this contribution to the project. -Tim
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Porteur du Projet
Porteur du Projet
Designs #19 and #20 are too busy... I think the letter play should be done on either the H or the S, but not both- it seems like too much. I also didn't like the graphic. Design #18 is a really good attempt- it comes in third place at the moment. For design #18, my issue is that the HOUSECAST should stand out more- it is not bold and eye-catching enough. Also, HOUSECAST should be 1 word, although I like how some people have used different colors for HOUSE and CAST. This is not a requirement, but I did like a few examples with it.
Porteur du Projet
Porteur du Projet
Porteur du Projet
Logo #10 can likely be made to work- it needs to add something related to forecasting/prediction/or money. Maybe instead of the side window, put an upwards stock line/arrow like design #1. Or perhaps a dollar sign. Logo #10 also has the issue of "HouseCast" not being bold enough for my taste.
Overall, #10 and #12 are in the right direction. Thank you.
Porteur du Projet
Porteur du Projet
One possible suggestion for designs #3 and #8 is to consider placing something analytical either above the text, below the text, or in the background. Not sure how this would work out, but the forecasting compenent needs to be stepped up to compete with design #1. Still, the boldness of #8 and #3 is right.
Porteur du Projet
My issue with #3 and #4 is that they don't incorporate anything related to forecasting and prediction- this was something I liked in drafts #1 and #2.
One suggestion would be to combine the boldness of #3 with the forecasting aspect of #1. I'd like for the logo to be Web 2.0-ish/bold while also incorporating aspects of houses/real estate and forecasting/analysis/prediction.
Thank you for your contribution.
Porteur du Projet
When assessing logos, the first question I will ask is- does this logo represent something groundbreaking - an innovation that will challenge the status quo and shift the way entire industries do business?
This was a reasonable first attempt and a good discussion piece that I appreciate. Thank you for this contribution to the project. -Tim