4 juillet 2011 20:47 approvalous Porteur du Projet
thank you to everyone who participated. i will announce the winner shortly from the 3 finalists: yeahsigns, fawwaz, and logoon.
4 juillet 2011 08:46 approvalous Porteur du Projet
Down selected to top 1-2 per designer. 9 I think I would like to see w font from 4 and a lighter blue to compose the cloud- the tries at adding a second color didnt do well with the random sampling I am doing. For 40 and 20 I would recommend submitting without a gradient in the logo text and simplifying your design elements. Your designs are compelling btw, really nice work. For 39 design looks nice and and simple but doesn't seem to look polished when made larger. 37 is a nice entry but I don't like the second color youve chosen, not sure why. 31 is a really clever design I'm not sure if it is fully realized but the simplicity and compactness of form w the imagined cloud are nice. Good luck everyone and for those in the us, happy 4th of July
3 juillet 2011 22:23 approvalous Porteur du Projet
Some really cool new ideas, thanks!! I did some further down selects based on random sample responses.. Less than 24 hours to go!
1 juillet 2011 22:47 approvalous Porteur du Projet
Thank you to everyone for the creative new entries. I did some more random polls to down-select, even though all entries had some merit. The current crowd favorites remain 4 and 9- the weakness of 4 is that I am really looking for the icon/mark to go to the left of the text & the check cutting into the cloud doesn't quite work - the strength is the friendly colors, the green checkmark itself is very Nike cool, and the friendly light font. The weakness of 9 is the blues in the cloud are a little too business like ie too dark, and the with the black text the total impact is a little washed out. The pro of 9 is very simple and clean while incorporating approval concept and cloud concept w a decent easy to read newer san serif font. Hope this feedback helps everyone and hats off to the artist of 4 and 9 for not only them but the large number if submitted variations which each have some very nice elements to them.
We are getting close to a winner, if you intend to submit an entry please try and do so in the next 2 days!!
i got some feedback on the current designs from a random sample- 100% of the women liked #4 the best, 100% of the guys #9. i think if #9 added a second color element and went with more of the lighter cloud tones from #4 it might gain better appeal- i'm not sure if the font in #9 or the font in #4 is better- they have similarities of course. i'm still open to other ideas too - btw, #10 did get a vote i think it's an interesting idea to try and convey the "engine" part of the idea. sometimes these types of systems are referred to as having "workflow" processes if that spurs any creative ideas-
draft #7 looks pretty nice. i'm still not drawn to the gradient on the text - but i need to contemplate it more.. i am wondering if the icon could go to the left of the text instead of above? i.e. in a website i'm not sure i'd want to reserve the vertical space this would require-
draft 5 has an advantage in that it is a more compact form of the conceptual idea formulated in draft 4. my preference is to keep it super simple though so while the blue gradient in the draft 5 on the logo text itself is cool, i'm not drawn to it. also, the check mark idea of running through the "o" is very cool but not quite executed i.e. not sure people will understand the effect w/out looking very hard at it. incorporating the check in the cloud itself worked pretty well i thought. for other prospective contestants i'm not 100% sold on needing the cloud or check mark so if you have other ideas i'm all eyes ;)
Draft 4 has some really interesting ideas- I like the check mark and the cloud 2,3, and 4 font is pretty interesting with the reduced character spacing.. Between aggressive draft 1 font and 2,3,4 I am drawn more to the rounded font which I think conveys accessibility/friendliness. I think draft 4 concepts cloud and check could be developed further
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We are getting close to a winner, if you intend to submit an entry please try and do so in the next 2 days!!
Thanks!!!!
logoon
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