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Design Brief

for project TNSMFheld by TNSMF

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A Logo, Monogram, or Icon | Created by TNSMF

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Creative Brief

 

  TNSMF

 

  Tropical NeoSmooth Music Fest

 

  "1st Annual" or 2011

 

  Yes

 

  The logo is for an annual music festival. The festival will feature two genres of music, (1) neo soul and (2) smooth jazz. The name of the event is the "Tropical NeoSmooth Music Fest". The term "NeoSmooth" is something I made up. The point is that there is huge overlap between these two genres. This will be a first annual event and hopefully one of many more to come. The event will always take place in a tropical location. This year, the event will take place at an all-inclusive resort in Puerto Plata, Dominican Republic.

 

  Music

 

  Logo Type
Abstract Mark
Character
Web 2.0

 

  Unique/Creative
Modern
Outdoors/Natural
Fun
Illustrative

 

  I like browns versius black for this. Also sky or water blue. And perhaps the color of a vivid sunset.

 

  3

 

  As it may be dfifficult to illustrate neo smooth and smooth jazz in the same logo using typical icons, perhaps symbols more universal might work better. For example, concert goers with their hands in the air and or spot lights. In any event, I do not want the logo to depict only one genre of music.

 

   

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