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Design Brief

for project The Race Room - logoheld by theraceroom

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A Logo, Monogram, or Icon | Created by theraceroom

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Creative Brief

 

  The Race Room - logo

 

  The Race Room

 

  The ultimate in racing simulation

 

  No

 

  The race room is a new attraction in Bedfordshire that has three state of the art driving simulators. The simulators have three screens each that the user sits at in a racing seat which moves from side to side and up and down. These three simulators are networked so users can race individually or against each other. This is located at the Bodyflight extream sports complex in Bedford. (www.bodyflight.co.uk ) The Bodyflight complex has attractions such as indoor skydiving and indoorsurfing.
Whilst the Race Room is the newest attraction to open at Bodyflight it is an independant business and as such required its own branding.There is the posibility in the future that we may open more locations around the country, also all networked together. This logo will be used in adverts, signage and company stationary.

 

  Automotive

 

  Logo Type
Symbolic
Abstract Mark
Illustrative
Web 2.0

 

  Cutting-Edge
Corporate
High Tech
Masculine

 

  Dark blue,silver, red, maybe yellow. Think of the Red Bull F1 team colors.

 

  not sure

 

  Many similar/ related businesses (Go karting tracks etc) use chequerd flags or go faster stripes in their logos. If posible we would like somthing a bit more original that still conveys "Motor sport".

 

   

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