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Design Brief

for project Puddlesheld by puddles

Won

Draft selected as a winner

A Logo, Monogram, or Icon | Created by puddles

  • Prize
    $250
  • Drafts
    16
  • Close
  •  Winners
    1
    more info
     
     

Creative Brief

 

  Puddles

 

  Puddles - A Children's Shoppe

 

 

 

  No

 

  This is for a start-up unique children’s store featuring one-of-a-kind and specialty clothing, shoes and accessories for infants and toddlers.

The name Puddles refers to rain puddles that children dance and play in. It's youthful and innocent.

We need a logo that will be used as a sign on a canopy, as well as transfer well to a web site, and collateral such as business cards, stickers for packaging, letterhead, gift certificates, advertising, etc.

We do not want anything cartoonish.

 

  Retailers

 

  Logo Type
Illustrative
Character

 

  Unique/Creative
Clean/Simple
Sophisticated
Traditional
Local/Neighborhood
Fun
Illustrative
Youthful

 

  We don't have a particular set in mind at this point. The store decor will likely be a pastel set.

 

  not sure

 

  Since Puddles is a children's store, the logo should identify such. We want to be careful to stay away from any false connotation of a rain or outdoor gear store. And as mentioned above, we do not want anything cartoonish.

 

   

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