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Design Brief

for project Prepared Foods eCommerce Siteheld by iceboxbistro

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Creative Brief

 

  Prepared Foods eCommerce Site

 

  Icebox Bistro

 

 

 

  Yes

 

  This new eCommerce site will offer customers premium frozen entrees and side dishes delivered direct to their door that will give food lovers a restuarant quality meal in the comfort of their home. We aim to offer the same food experience you can get at a fine restuarant, with meals that are easy to prepare and a good value for the money. Customers can order meal packages featuring 4 entrees & sides for 2, or a special complete meal package perfect for a birthday, anniversary or other event.

 

  Food

 

  Logo Type
Symbolic
Illustrative

 

  Unique/Creative
Clean/Simple
Industry Oriented

 

  I think we should have a bright red as one of the colors.

 

  not sure

 

  While we don't necessarily want to be literal...the word icebox suggests retro refrigerators and the word bistro suggests a certain kind of resturant, not too formal a setting, but with impressive, delicious food.

 

   

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