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Design Brief

for project Nu-Space Builders. Construction Logo/symbol held by FormerCreativeDirector

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A Logo, Monogram, or Icon | Created by FormerCreativeDirector

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Creative Brief

 

  Nu-Space Builders. Construction Logo/symbol

 

  Nu_Space Builders (or) Nu Space Builders

 

  Building trust, one nail at a time.

 

  Yes

 

  This project is for a small, full service construction company. They build single-family homes in Chicago, as well as the outlying suburbs. They also do gut-rehabs, additions and remodeling jobs throughout the house.
We are looking for a clean, simple design with Nu_Space on one line and "Builders" below it.

I've added the underscore between Nu and Space in case you want to insert a graphic (home being built? Hammer & nail? You decide!) of construction-work in-progress. The icon needs to show that it is a construction company at first glance. The entire logo needs to be an easy-read & understood,even on a small sign at 20 mph!

The logo will be used for quotes/billing/biz cards, signage on the trucks, small outside signs and on printed/embroidered shirts. 3d would be great if that's what you do best, but not required. If 3d, we'll need a vector version(no gradients either please) for embroidered polos.
Prefer sans-serif fonts like "antipasto", or "Neutraface"(House Fonts)with that clean, uncluttered euro-look. Any questions, please give me a shout. ANY OTHER IDEAS FOR THIS LOGO ARE CERTAINLY WELCOME!!

 

  Construction

 

  Logo Type
Symbolic
Abstract Mark
Illustrative
Character
Web 2.0

 

  Cutting-Edge
Unique/Creative
Clean/Simple
Modern
Industry Oriented
Traditional
Local/Neighborhood
Illustrative
Masculine
Abstract
Geometric

 

  Bold, prominent, "call to action" colors. Red or orange(or surprise me). Secondary colors that are complimentary to the primary.

 

  3

 

  This is a unique company with a very hard-working founder. I know this because he built my house. His company had a different name, so we're giving it a makeover.

 

Download project material

 

house_frame_5531.jpg

House frame in construction(sorry for terrible quality)

 

   

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