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Design Brief

for project Motifheld by kmbrlyjack

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A Logo, Monogram, or Icon | Created by kmbrlyjack

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Creative Brief

 

  Motif

 

  Motif

 

  A JacksonBuilt Company

 

  No

 

  Motif is the "sister" company of JacksonBuilt Custom Homes. We build homes in Charleston, SC and Motif is the design "arm" providing clients with the personal touchs for their home during construction and after, lighting, mirrors, rugs, etc. The new Motif logo should be simple with a classy "feminine" touch appealing to women. Studies have shown that women are the main decision makers in residential construction. The logo should be compatible with the JacksonBuilt logo since they will often be used together. However, they should stand apart enough so they are not confused. I can send more specifics about the JacksonBuilt logo if needed but it can be viewed on our website www.jacksonbuilthomes.com We would like the final logo to have the option to use with or without the tag "A JacksonBuilt Company"

 

  Home and Garden

 

  Logo Type
Abstract Mark
Initials

 

  Unique/Creative
Clean/Simple
Sophisticated
Industry Oriented
Feminine

 

  Might be ok with 2 colors if that works out better. Would like to compliment the colors of the JacksonBuilt Custom Homes Logo but does not have to be exact. I can send those colors if needed. The two logos may be used together some.

 

  3

 

 

 

Download project material

 

Identity_Standards_6033.pdf

JacksonBuilt Logo Standards

 

   

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