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Design Brief

for project logo for new neighborhood restaurant/bar venice beach californiaheld by cerveteca

Won

Draft selected as a winner

A Logo, Monogram, or Icon | Created by cerveteca

  • Prize
    $150
  • Drafts
    32
  • Close
  •  Winners
    1
    more info
     
     

Creative Brief

 

  logo for new neighborhood restaurant/bar venice beach california

 

  cerveteca oscar venice beach

 

  New neighborhood restaurant/bar venice beach california

 

  No

 

  Small neighborhood restaurant tucked in a mixed commercial and residential neighborhood a few blocks from the famous Venice Beach Boardwalk. With a focus on artisinal beers, Oscar offers a user friendly menu of farm to table local fresh ingredients with a latin flavor. A locals favorite, a walk into Oscar Cerveteca Venice is a walk into the past.

Oscar a resident of venice started a small wine shop 5 years ago on Rose Ave., away from the already developed streets of abbott kinney blvd, main street santa monica and the boardwalk. The small wine shop developed into a locals favorite 500sqft. wine bar with a retail option. It is now expanding into this new space with a focus on beer.

Cerveteca is a term that combines cerveceria (beer bar in spanish) and enoteca (gastro wine bar).

Like the idea of a feminine, traditional classic look.

 

  Food

 

  Illustrative

 

  Clean/Simple
Local/Neighborhood
Retro
Feminine

 

  neutral color pallet. greys, browns, greens, naturals

Grey and red work well

 

  2

 

  cerveteca is a concept. The name Oscar after the word cerveteca is traditionally how latin establishments are named. So Cerveteca Oscar as opposed to Oscar's Cerveteca. Venice Beach is the location. If multiple locations realize they will be called I.E. Cerveteca Oscar Malibu etc etc.

 

   

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