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Design Brief

for project Logo for multi-disciplinary clinic PHYSIOHEALTH STUDIOSheld by psychojo21

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A Logo, Monogram, or Icon | Created by psychojo21

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Creative Brief

 

  Logo for multi-disciplinary clinic PHYSIOHEALTH STUDIOS

 

  PHYSIOHEALTH STUDIOS

 

 

 

  No

 

  I am a young physiotherapist opening a multi-disciplinary clinic in the financial district of downtown Toronto. PhysioHealth Studios offers physiotherapy, chiropractic, massage therapy, personal training, massage therapy, etc. It is a new practice, and will look and feel high end. Hardwood floors, nice lighting throughout, exposed stone and brick tiles. Will look more like a boutique or spa instead of a "clinic." Our target market is young professionals working in the financial district.

 

  Health

 

  Logo Type
Symbolic
Abstract Mark
Initials

 

  Cutting-Edge
Clean/Simple
Sophisticated
Corporate
Modern
Industry Oriented
Serious
Masculine
Abstract
Geometric

 

  Black or a shade of metallic or silver, with accents of green, blue, or gold. Simple colour scheme though, not too many colours.

 

  2

 

  I am open to suggestions. Not sure what would look best, something abstract, symbolic, or a play with the initials of the business "PHS." It just has to look amazing. "PhysioHealth" needs to stay together but definitely play around with font (one word bold or slightly different colour/style, etc.)

Think health integration. Our tagline "find your fit" has two meanings: One, is that we have so many different health practitioners that you can easily find one that works for you. And two, we offer a personal training studio and promote fitness to all of our clients. Do not include the tagline in the design.

I also like assymetrical designs.

A lot of physio businesses use a body shape in their design, which could look good. If you are going to do this please make it relatively abstract, not just a person with their hands in the air or a silhouette of a body.

I think I prefer capital letters but not 100% sure.

 

   

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