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Design Brief

for project Logo for an online toystoreheld by swcheah

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Draft selected as a winner

A Logo, Monogram, or Icon | Created by swcheah

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    $200 Guaranteed
  • Drafts
    71
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  •  Winners
    1
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Creative Brief

 

  Logo for an online toystore

 

  Zany Owl Toys

 

  Seriously, playing can make you smarter!

 

  Yes

 

  Zany Owl is an informational online toystore that specializes in quality, premium cognitive developmental toys for children from 0 to 12 years old. The toys are specially selected by early childhood specialists to satisfy the requirement that children while being absorbed in play, explore and discover the world in a way that would stimulate their cognitive development.
Zany Owl aims not just to be an online toystore, it aims to be also the source of information for frazzled confused parents who are not sure how to go about choosing the right toys for their children. These parents are being bombarded by all kind of marketing pitches, all promising to do wonders for the development of their children. Zany Owl, therefore, through its resident early childhood specialists, aims to provide objective information about each and every toy carried on its online toystore. In addition, it aims to provide additional information such as how to extend the playing of the toys beyond what parents can see on the surface and how to watch for their children’s development so that they either adjust the way they play the toys with their children or proceed to buy toys suited for the next level of development for their children.

 

  Children

 

  Symbolic

 

  Playful/Cartoonish

 

  Warm colours such as red (think fire), orange and green are preferred

 

  not sure

 

 

 

   

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