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Design Brief

for project Logo - Biz Cards - Stationary - Trade show displayheld by jaymilton

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A Logo, Monogram, or Icon | Created by jaymilton

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Creative Brief

 

  Logo - Biz Cards - Stationary - Trade show display

 

  Waitlist Management

 

 

 

  Yes

 

  We are a third-party contractor for the organ transplant departments at hospitals. We help hospitals stay in touch with the patients on their organ transplant waiting lists, some of whom can wait years for their transplant. Despite best efforts, hospitals have a hard time staying in touch with their patients because of the manpower required.

Although we are a contractor, we act as an extension of the hospital staff. We are in a partnership with the hospital. We contact the patients once a month and provide them with ongoing education about their health and upcoming transplant. We maintain their contact and insurance information.

Our service creates patients that are very loyal to their hospital and transplant center.

 

  Health

 

  Logo Type
Abstract Mark

 

  Clean/Simple
Sophisticated
Corporate
Industry Oriented
Traditional

 

  Like pink is the awareness color for breast cancer, green is the awareness color for transplant.

http://www.google.com/images?hl=en&source=hp&biw=1600&bih=756&q=transplant+ribbon&gbv=2&aq=f&aqi=&aql=&oq=

 

  2

 

  The industry norm in health care is a fairly standard, very conservative and pretty boring typeface.

http://www.universityhealthsystem.com/
http://www.baylorhealth.com/Pages/default-bhcs.aspx
http://www.memorialhermann.org/
http://unos.org/
http://www.transplantmanagement.com/index.htm
http://www.guidryeast.com/index.html

While we want to somewhat follow this industry norm so that we don't stick out, we also want our logo to be a little more eye catching than those listed above.

For the tradeshow display artwork, please use the following link. Scroll down to the bottom of the webpage and use the graphics template link for W100 - Waveline - 6ft Curved Table Top Graphic Display.

http://www.aceexhibits.com/index.asp?PageAction=Custom&ID=20#45

 

   

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