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Design Brief

for project Impact logo briefheld by stephencoia

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A Logo, Monogram, or Icon | Created by stephencoia

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Creative Brief

 

  Impact logo brief

 

  Impact

 

  Results matter (Please note we would like a version of the logo with and without tagline.)

 

  Yes

 

  We provide multichannel contact centre services. This ranges from inbound call handing for a major brands customer services department through to running large scale SMS based projects.

 

  Communications and Media

 

  Web 2.0

 

  Cutting-Edge
Unique/Creative
Clean/Simple
Modern
Serious

 

  You decide.

 

  not sure

 

  We really want this logo to have a lot of standout as it fits with the name and also because of usage. We are considering citing it outdoors on our building which overlooks a very busy motorway, so we want it to have enough standout that it will be catch the eye before other company signage and ads.

Many competitors have very stuffy, corporate logos and we want to avoid this. One of the thoughts we had was using fluoro colours or colours from comic book style illustration (Marvel Comics etc).

Here are some refs from gettyimages.com

Image number
90271863
56503320
56503302

To balance this though it’s important to keep in mind we are a serious business and want to be perceived as such.

 

   

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