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Design Brief

for project eFarms LLC Branding Projectheld by WhaleStep

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Creative Brief

 

  eFarms LLC Branding Project

 

  efarms LLC

 

  Renewable Fuel Systems

 

  No

 

  efarms LLC is an alternative fuel company that intends to provide all products and services to create a completely vertically integrated market to reduce our dependence on fossil fuels. This includes producing ethanol and the conversion kits to enable all engines (diesel and gasoline) to utilize ethanol. efarms markets a machine that produces ethanol from any sugar or starch based material and ferments it into ethanol.

We will want to stress our product lines, not the company. Please see the "additional concepts" section below for our product lines.

 

  Energy

 

  Logo Type
Symbolic
Abstract Mark
Initials
Illustrative
Character
Web 2.0

 

  Cutting-Edge
Unique/Creative
Clean/Simple
Modern
Outdoors/Natural
Local/Neighborhood

 

  Greenish and Yellowish (similar to John Deer logo), but not locked into this.

 

  not sure

 

  We will eventually be marketing an ethanol production machine, a conversion kit (for engines), our own ethanol for fuel and non-fuel use, etc.

Our marketing efforts will focus on the product, not the company. Each product will have it's own logo.

 

   

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