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Design Brief

for project Corp. Logo for Swept Away Realty, SW Floridaheld by amyivey

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A Logo, Monogram, or Icon | Created by amyivey

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Creative Brief

 

  Corp. Logo for Swept Away Realty, SW Florida

 

  Swept Away Realty

 

 

 

  Yes

 

  New Real Estate Corporation located in SW Florida. Name and Logo has to appeal to buyers and sellers of low and high end real estate, and be tropical yet very tasteful for our banks clients as well. Company may want to Franchise in the future so we need to build recognizable solid not too busy logo. Font Important and wanted to incorporate a Palm Tree into the t in the word Swept and maybe a polynesian flower or other tropical symbol sun, wave, island, etc somewhere in the Swept Away Realty Logo.
Theme idea http://couples.com/swept-away/
Example of a Font I like can be seen at http://www.imdb.com/title/tt0291502/
I have a few other logos I have found but cannot attach them here. I am also looking for other ideas outside of what I have here for a professional tropical inspiring logo using the words of our company Swept Away Realty - with our real estate prices and sunny state - sweeping buyers away leading them to purchase here. Real Estate and a destination that sweeps you away... Could also include real estate symbols if tropical feel overall..Websites, stationary, business cards etc. will need to use this logo. and the logo needs to fit on yard signs with the name and logo simple enough to read.

 

  Real Estate

 

  Initials

 

  Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Local/Neighborhood

 

  Background will be white. Logo will be printed on White Backed Signs in Most Cases. Signs are typically tall but not very wide see examples of real estate signs at: http://www.oakleysign.com/?ibp-camp=gsbrand&gclid=CP6GxrSK16oCFRJX7AodTV5O6Q

Main Colors will be a Shade of Blue and a Tropical Green Color plus one other color in logo or used in the words to be determined. We are open to colors but do not want to clash too much with http://www.homepath.com/ (green and blue)
We need to use deep rich colors that will withstand fading in the sun here as much as possible and look good with our client signs etc. Other 3rd color could be brown, orange, or other looking for ideas and will consider logos with our company name that are completely different from what I have posted here also. 3 colors probably ideal 4 would be max I would imagine. We are not designers and welcome your ideas.

 

  3

 

  I have found Logo examples that I like etc I can email for assistance if needed but I do not have urls for them.

 

Download project material

 

logo_3_8956.jpg

 

logo_1_8957.jpg

 

logo_2_8958.jpg

 

Homepath_Logo_8965.jpg

Example of close to the Blue and Green color we were thinking of as primary colors in our logo

 

Scan0002_8966.jpg

Initial sample thought we put down for the Swept Away Words Realty would need to be in there but secondary.

 

   

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