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Design Brief

for project CareMeds Logoheld by darinpeterson

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A Logo, Monogram, or Icon | Created by darinpeterson

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Creative Brief

 

  CareMeds Logo

 

  CareMeds Specialty Pharmacy

 

  healthy happy secure

 

  Yes

 

  CareMeds Specialty Pharmacy focuses on providing adherence based pharmacy services to those who have various chronic diseases. Maintenance meds are organized by day and time in special adherence packaging rather than individual bottles and delivered to patients home. Patient receives device that reminds them to take meds and serves as a medical alert in the event they need medical attention. CareMeds will operate throughout the U.S. in all major metro areas.

 

  Health

 

  Abstract Mark

 

  Cutting-Edge
Unique/Creative
Sophisticated
Industry Oriented

 

  Blue, green and possibly black or gray. I am open to other colors but I see blues and greens and some red a lot in health care.

 

  3

 

  I want CareMeds to stand out. Maybe care in one color and meds in another. I think specialty pharmacy in smaller simple black or grey font below CareMeds might be best. I want some kind of symbol that everyone will associate with CareMeds like the golden arches for McDonalds or the Nike swoosh. One idea I had was a heart type care ribbon. Instead of the normal loop at the top of the ribbon, the loop becomes a cool looking heart and the bottom point of the heart is where the ribbon crosses itself and flows down. The heart ribbon could be part of the M in Meds as the M kinda resembles the upper portion of a heart. The M needs to read. The heart ribbon could also be behind CareMeds or the M or anywhere else. I'm not set on the heart ribbon but there needs to be some cool symbol that communicates we care.

 

   

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