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Design Brief

for project Business Logo for Marketing Consulting Firm, Brand Connectixheld by donnas

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Draft selected as a winner

A Logo, Monogram, or Icon | Created by donnas

  • Prize
    $300 Guaranteed
  • Drafts
    248
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  •  Winners
    1
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Creative Brief

 

  Business Logo for Marketing Consulting Firm, Brand Connectix

 

  Brand Connectix

 

  Building Connections That Matter (does not have to be in logo)

 

  No

 

  New brand marketing consulting firm, specializing in connecting brands to customers, connecting brands to marketing, connecting brands to sales -- all to better build a company's business.

Description of services:
Providing full range of brand, marketing, sales, innovation and customer loyalty consulting across a variety of B2C and B2B industries.

Specializing in
* brand architecture development/refinement, including brand positioning, segmentation and value proposition;
* marketing strategy and annual operating plan development and execution;
* marketing due dilligence of prospective investments for capital investment firms
* sales strategy and execution, including offer management, lead generation and management; cross-selling and retention/'win-back;'
* customer loyalty strategy and execution.

Experience in CPG, beverage OTC, financial services, consumer durables, senior care and health care.

 

  Marketing

 

  Logo Type
Abstract Mark

 

  Cutting-Edge
Unique/Creative
Clean/Simple
Modern

 

  I like the blue of Intel Inside logo but am open -- just want it to be refreshing.

The logo design also needs to be applied simply to business cards, logo'd shirts, etc. and translate well into a B&W application.

 

  not sure

 

  One of my original ideas was to somehow incorporate a graphic of arrows that showed forward progression around the name, e.g. connecting the brand to other things.

 

   

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