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Design Brief

for project Bed Bug Men Logoheld by projectwestmedia

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Creative Brief

 

  Bed Bug Men Logo

 

  BED BUG MEN

 

 

 

  Yes

 

  Bed Bug Men is a referral service that connects consumers to a qualified bed bug exterminator in their area. If you are plagued with this terrible, stubborn, vampiric nuisance of a bug, then you need professionals on the job, and Bed Bug Men are the guys you should call.

 

  Miscellaneous

 

  Illustrative

 

  Fun
Illustrative
Playful/Cartoonish

 

  Probably red for the circle with the strikeout line. The bug should probably be brown, other than that it's up to you.

 

  not sure

 

  We literally want it to look like the ghostbusters logo: http://www.chrisrossi.com/2008/10/21/master-replicas-announces-ghostbusters-props/
But no black background, and definitely a different font.

The bug should have six legs and antennae, and vampire looking teeth (top incisors) and should have a surprised/scared/bewildered look on its face just like the ghostbuster's ghost does..."Oh no I'm about to get clobbered by Bed Bug Men!!!" Here is an example of a cockroach that has the right colors, and almost the right look, maybe it can be modified, not sure. He needs more legs, and his teeth need to be on top not the bottom, and he needs to have the right look on his face.
http://www.istockphoto.com/stock-illustration-13542452-cartoon-cockroaches.php

I think the words of the logo would work best all caps and stacked (three lines) to the right of the logo, but if you have other options, please feel free to show them.

Unfortunately we are under a deadline (we are in the middle of a bed bug epidemic in some parts of the country) and our client wants to get this program up and running quickly. So we need something to show by Friday morning (9/10). If we see something final then, we will close it then, if not we will continue to provide feedback. Thanks in advance for your time!

 

   

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