"Tip Top Titles" product logo

Tip Top Titles

Contest Holder timdbacon ?

Last Logged in : 4273days16hrs ago

Concepts Submitted

18

Prize Money
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers.
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Live Project

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Deciding

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Project Finalized


Project: "Tip Top Titles" product logo
Industry: Biomedicine Logo
Contest Launched: Oct 19, 2011
Selected: 1 winning design from 18 concepts
Winning Design by: x3mart
Close Date: Oct 26, 2011


"Tip Top Titles" product logo - Biomedicine

Awarded as a winner
Project Report    

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#1


Creative Brief

"Tip Top Titles" product logo

Tip Top Titles

Yes

Tip Top Titles is a new product by Medicine in Practice, Inc.

There are more than 10,000 biomedical journals where researchers seek to publish their work, and of course everyone wants to get published in the best possible journal. The challenge is that the "better" journals reject almost everything submitted to them, unless it is cutting edge research.

So, how to choose from the many that are not top of the heap, but are still credible? That's what this product is designed to help with.

Submitting to a top tier journal and then getting rejected wastes a lot or time for both journal editor and the researcher, and in some cultures rejection is hard to accept.

Tip Top Titles will help guide researchers to their choice by presenting key information about each journal, combined with feedback from other researchers.

Clearly "Tip Top" is a lighter tone than this audience is used to, but it should be memorable!

The design must fit alongside the corporate logo and that for the blog. In addition it should be:
- clean and professional
- work on web as well as in print
works in color as well as b&w or reversed out of color
- MUST fit in 200-250 ox w by 50-75 px h.
text can wrap (probably Tip Top [wrap] Titles, but can work anyhow
- generally prefer icon at left, although this may work in text (think T superscript3?)
- icon must be sufficiently distinctive to work alone

See also other comments in original MiP brief and Competing Opinions

http://www.mycroburst.com/contests/medicine-in-practice-inc-logo/readbrief

http://www.mycroburst.com/contests/competing-opinions-blog-logo/readbrief

Biomedicine

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Web 2.0
Web 2.0


Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Modern
Serious

Must coordinate with MiP logo and blog colors http://www.mycroburst.com/contests/medicine-in-practice-inc-logo/readbrief http://www.mycroburst.com/contests/competing-opinions-blog-logo/readbrief

not sure

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