Robinson & Maites Corporate Logo
R&M Robinson & Maites
Contest Holder
drockenbaugh
?
Last Logged in : 5006days4hrs ago |
Concepts Submitted
137 |
Prize Money
409
|
Winner(s) | A Logo, Monogram, or Icon |
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Creative Brief
Robinson & Maites Corporate Logo
R&M Robinson & Maites
transform your marketing (use caps at your discretion)
Yes
Robinson & Maites is a marketing agency that started in 1960. We’re looking to change the corporate logo to be in line with the company's positioning.
The Logo has 3 elements:
1. R&M
2. Robinson & Maites
3. And the tagline:
Transform your marketing™
COMPANY INFO:
Clients choose R&M to transform their businesses. As the transformation marketing agency®, R&M goes beyond being the clients’ strategic and creative partner by becoming the marketing change agent.
This skill helps clients understand what is changing internally and in the marketplace, and how best to transform marketing programs—creating faster, greater results. R&M helps clients navigate the latest trends/technologies and give clients a competitive edge through new approaches and unexpected creative.
While transformation is the R&M specialty, traditional marketing is its history. R&M never lead clients down a path of change for change’s sake.
R&M knows the power of consistency—when it’s best to stay the course and when it’s the right time for marketing transformation®. The challenge is to achieve a balance between constancy and change, and to know when it’s time to step outside comfort zones and try something new. Robinson & Maites has both the agility and ability to help guide clients through this process and bring steady, predictable success in an unpredictable world. In the last year alone, the R&M transformation-marketing approach has helped clients realize tremendous ROI growth, both from operational efficiencies and marketplace results.
R&M transforms client structure and process.
R&M transforms customer behavior.
And careers.
Advertising
Symbolic
Initials
Web 2.0
Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Modern
Serious
Youthful
not sure
The logo/concept should feel fluid and in the process of transforming. As if the static image could/is growing or changing right before your eyes.