Logo For juice & ice cream company

The Flying Umbrellas

JUICERY & FROST FACTORY

Yes

We are a juice store that also sells non-dairy ice cream re-branded as Frost. We are looking for something that will appeal to our 80% women demographic while not being overly feminine (but please be feminine) or alienating our male shoppers. Also most of our shoppers make a good living and exercise and eat healthy. We want something refined yet fun and playful also minimalist at heart. Fun possibly pastel colors, food colors are best, green, purple, light pastel blues or pinks.

The logo will be for "The Flying Umbrellas" with a tagline that can be removed without taking away from the design depending on its application "JUICERY & FROST FACTORY"
The store will be decorated with "flying umbrellas" so we would love this represented in the logo. This is a retail juicery and ice cream store so something that is retail sign friendly.

If this can be provided in a lossless scale-able file format and also in .psd with all the other formats as well.

I've attached a couple pictures of the inspiration for the flying umbrellas, Plus a previous logo design we like but think we can do better

Food