Logo Design for Gourmet Burger restaurant

Moo Burger

Contest Holder walshypfc ?

Last Logged in : 3309days7hrs ago

Concepts Submitted

293

Guaranteed Prize
200
Winner(s)

1

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Project Finalized


Project: Logo Design for Gourmet Burger re ...
Industry: Food Logo
Contest Launched: May 19, 2011
Selected: 1 winning design from 293 concepts
Winning Design by: FontenotDesign
Close Date: Jun 03, 2011


Logo Design for Gourmet Burger restaurant - Food


Awarded as a winner
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#289


Creative Brief


Logo Design for Gourmet Burger restaurant

Moo Burger

Yes

Moo Burger is a gourmet Burger restaurant/ Burger Bar.
We will be the only Burger restaurant in the city of Freiburg, Germany which isn't a poor quality chain such as Burger King & Mcdonalds.
It WONT look like an American Diner and will have the look & feel of a restaurant/Bistro rather than a diner. We would like the feel of the restaurant to be:
Modern
Rustic
Organic
Homely
Warm
Therefore the logo would give the feeling similar to this.

A good website for this is a company called "Moo Gourmet Burgers". If you look at the website for the company : http://www.moogourmetburgers.com.au/moo-gallery/?album=1&gallery=1&nggpage=4.
Their decoration & furnishing is similar to how we would want it.
We would like a logo which would adopt this feel also.
We will also sell, Bagels, Coffee, Milshakes & smoothies, but the main USP is the Burger.
Obviously the name is 'Moo' like the noise of a Cow, so we would like some reference to the cow, whether it would be colouring of the Logo or colouring of just the 'Moo' word.

Food

Logo Type
Logo Type

Illustrative
Illustrative


Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Modern
Outdoors/Natural

Black & white for the cow As we would like a simple logo, the colours wont be many. Maybe a colour that compliments the black & white.

not sure

We don't need anything too crazy or over the top. Just a clean, crisp, simple logo which gets noticed & gives the impression that it can be trusted & is of quality.

http://www.moogourmetburgers.com.au/
http://gbk.co.uk/

We like the websites above as they are simple, clean, effective but also are professional. We are trying to get away from the cartoon, diner style restaurants. We are aiming at adults not children.

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