(Expedite!)Empowering outdoor fitness logo for businessmen/women

Masculine
Feminine
Modern
Sophisticated

black, grey, white, maybe a little green or red somewhere to liven it up.

not sure

My business gears itself to getting working professionals out from in front of a desk and participating in outdoor workouts on the weekend. I am focusing it to working professionals as many of them cannot make it to a gym during the week because of their various obligations before or after work. Accordingly my business leverages the greater schedule flexibility that weekends offer.

With that being said, I am interested in an image of an empowered, triumphant businessman with a fitness and nature oriented theme. The businessman should not be overly muscular in order to not discourage female participation in the fitness/training sessions. I would like the logo to appeal to all walks of life so a "shadowed"/faceless figure seems the way to go.

A good example of this that I really like is the attached file titled "Staples Sample 2". This is a sample logo/design from Staples. I think it is pretty empowering and could appeal to both genders. It even touches on the nature/outdoor aspect since the guy is on a rock. I am thinking my logo could be a variation of this that uses a business person as the individual and ties in any creative/differentiating elements you guys (the designers) come up with.

The image could also tie in the name of the company or the first letters of each word but it definitely doesn’t have to. I drew a sketch that exemplifies this where the Ws are the biceps and the T is hidden as the tie in the on the torso. It is just a sketch so although I think it somewhat conveys the concept I am looking for, I am very open to alternatives that still incorporate a business person and outdoor fitness.

Thanks!!