Creative Brief |
||
|
||
| EquestrianDB Part 2 | ||
|
||
| Equestrian | ||
|
||
| The Equestrian database | ||
|
||
| Yes | ||
|
||
|
We are a small business that is developing a series of websites aimed at users and businesses within a specific industry to post free classified ads and business listings. EquestrianDB.com is aimed at the Equestrian community. |
||
|
||
| Advertising | ||
|
||
|
The design must appeal to the equestrian community, primarily the general public and secondary to equestrian businesses. The impression we would like the design to give out is professional, dedicated, polished, efficient and friendly. |
||
|
||
|
Symbolic Web 2.0 |
||
|
||
|
Cutting-Edge Clean/Simple Corporate Modern |
||
|
||
|
||
| not sure | ||
|
||
|
IMPORTANT: We require the word Equestrian in an appropriate type face enhanced with an equestrian symbol, such as a horse's head / tail / mane, horse hat, etc. etc. The design could appear behind the text or form part of the lettering but must complement our DB logo which can be found at: http://www.equestriandb.com/content/images/equestriandblogo.png Please be creative and ensure that the design does not detract too much from the overall impact of the current logo but complements it. This means the image must not stand out. It must be subtle - we want our audience to see the Equestrian name and logo first and then your design. This probably, but not definitely, means that your design will stay in the background, have a low luminosity, possibly light grey or a very pale colour taken from the logo. We would prefer the height of your design to not exceed the height of the DB logo. If you think you can make a valuable contribution to our current logo then please submit your design. Good luck! |
||
|
||
