Corporate Company Logo
Watts Friction Plus Australasia
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Contest Holder
Jason3434
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Last Logged in : 4870days22hrs ago |
Concepts Submitted
57 |
Prize Money
150
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Winner(s) | A Logo, Monogram, or Icon |
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Expedite Contest
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Project Finalized
Creative Brief
Corporate Company Logo
Watts Friction Plus Australasia
No
We are a wholesale importer of brake friction and suspensions parts to suit Truck, Bus and Heavy Commercial Trailers in Australia.
The company focus has changed considerably over the past 5 years and the name is slightly confusing as our business has evolved in a slightly different direction.
The company name has had a number of different versions over the past 30 years - each version having the word 'WATTS' in the name. This is also slightly confusing as WATTS is also a PRODUCT range we sell.
I believe we need to have a strong corporate logo to signify the new business. Watts Friction Plus Australasia is not a perfect name but we are stuck with it. We need to couple this with a corporate image both flexible to promote flexibility in our business.
Automotive
Symbolic
Abstract Mark
Clean/Simple
Sophisticated
Corporate
Our company primary colours evolve around the combination of RED/WHITE and BLACK. Our major 3 product logos are: 1. RED/WHITE 2. YELLOW/BLACK 3. RED/WHITE/BLACK I feel a metallic coloured logo could display a good corporate image and we would be very keen to examine a bronze, gold or silver option?? Colour is very open.....
2
We work with the largest Truck Manufacturers in the world!
We import from one of the biggest Brake Friction Manufacturers in the world!
We have very good credentials and we want our existing and potential clients to know this but this new corporate logo.
I would prefer a logo more abstract than obvious.
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