Business logo

Clean/Simple
Sophisticated
Serious
Masculine
Geometric

Two different styles I have seen that I like: (1) Black and White with Red accent/highlight/element; all or predominantly red is not desirable but would like to at least incorporate some red into a B&W design. Am also seeing many logos utilizing (2) Blue with subtle gradations that are really nice (see reference above) and would like to see some submissions in this vein as well.

2

Guidelines:
I need the logo to be designed in two different orientations: (1) as a linear arrangement (for use on long horizontal website header) and (2) also stacked on top of each other (three high) for use on business cards and other media where a long horizontal logo will not fit or work visually. The logo needs to be designed for use on a black or white background (white text for black backgrounds and black text for white backgrounds = two variations of each design). Also need (3) a copy of the logo in both layouts/designs but with a transparent background for website use.

Prefer ALL CAPS to make a statement of strength and solidity. Lean toward more graphic designs and fonts; strong, simple and classy. Generally don’t favor circular logos or predominant elements, although open to incorporating a lens iris or something like that into the logo to make the photography connection (again not mandatory and most logos I’ve seen that utilize this kind of element in the design are not to my liking).
Graphic elements that convey style, class or elegance are ok but not if they detract from the strength of the design or convey a soft, fuzzy or feminine feeling. Bold, visually arresting and not overly complicated works for me. Incorporating initials (CB or CBP) into the design is permissible but not a requirement.

Currently preparing to launch a Photoshelter website with an Induro template. The Photoshelter website background is black and I will require a .gif or .png file with a transparent background for this particular purpose; this must be provided in the final package. Ideally logo submissions will include versions that will translate well on a black or white background and make a strong statement either way.

Thank you for considering designing for this project… LMK if you have any questions!

For Biz Card / Stationary:
Christopher Briggs Photography
2 Alameda Padre Serra
Santa Barbara, CA 93103
805-965-2423
805-689-3549
chrisbriggsphoto@gmail.com
-text shold be in a common font and editable in Photoshop as I may be moving soon!

Thank you for your consideration in designing for this project… LMK if you have any questions!